Cotton Sector Comes Together to Drive Climate Action

Last week, Better Cotton welcomed more than 450 participants from 50 countries to the Better Cotton Conference in Malmö, Sweden and online. Together, we examined the overarching conference theme of climate action through a variety of lenses, including gender, smallholder livelihoods, traceability and sustainable finance.

Over two days, we heard from more than 70 inspiring speakers representing the entire cotton supply chain – from Better Cotton Farmers to organisations such as Forum for the Future, Walmart, IKEA, Marks and Spencer, Tony’s Chocolonely, Rainforest Alliance, WWF and many more.

We had a fantastic few days of collaboration, challenging ideas and passion. From Safia Minney’s keynote address that spotlighted issues in the fashion industry and the opportunities for businesses to move towards a regenerative model, to our breakout panel on measuring and reporting on impact that sparked a dynamic discussion on how the cotton industry can align around the right metrics, we covered a lot of ground in a short timeframe.

There to capture the discussions visually was the graphic artist Carlotta Cataldi, who created wonderful illustrations that showcase the depth and breadth of topics covered. 

We want to say a huge thank you to our sponsors – ChainPoint, Cotton Brazil, Gildan, JFS SAN, Louis Dreyfus Company, Spectrum and Supima –speakers, attendees, the organising team, our event partners Altitude Meetings, and Better Cotton staff who made the Better Cotton Conference possible.

The conference may be over, but let’s keep the momentum going as we work together to drive climate action in cotton. 

Read more

Members Can Now Vote in the Better Cotton Council Election

The voting period for the Better Cotton 2022 Council Election is now open.

In this year’s election there are four seats up for election. After several months of candidate and member interaction and campaigning, Better Cotton Members can now vote for their Council representatives. 

Voting will remain open until midnight on Tuesday, 5 July 2022.

Voting details have been shared with members, but if you have questions, please reach out to [email protected].

Members can also interact with Council candidates via one of the following dedicated discussion groups.

Retailer & Brand Member Discussion Group
Supplier & Manufacturer Discussion Group
Producer Organisation Discussion Group

The Better Cotton Council

Better Cotton’s future is shaped by the Better Cotton Council, an elected board that drives cotton towards a truly sustainable future. The Council sits at the centre of the organisation and is responsible for Better Cotton’s strategic direction. Together, Council Members shape the policy that ultimately helps to fulfil our mission: to help cotton communities survive and thrive, while protecting and restoring the environment.

Learn more about the Better Cotton Council.

Read more

Last Chance to Register for the 2022 Better Cotton Conference

There is just one day left to register to attend the 2022 Better Cotton Conference online. Don’t miss out! Register by 5pm CEST on Tuesday 21 June to secure your spot.

The packed two-day conference includes a series of keynotes led by Better Cotton Farmers and Members, as well as plenaries and breakout sessions on the following topics:

  • Climate change capacity building
  • Smallholder livelihoods
  • Breakthrough approaches
  • Women taking climate action
  • Impact investing and sustainable finance
  • Smallholder and large farm panels
  • Traceability in cotton
  • Regenerative agriculture
  • Landscape approaches
  • Due diligence in cotton
  • The evolving legislative landscape
  • Ecosystem service payments
  • Sustainable sourcing targets
  • Measuring and reporting on impact
  • And more

The conference will bring the entire cotton sector together on 22 & 23 June 2022 in Malmö, Sweden and online, to explore the theme of Climate Action + Cotton and collaborate on a more sustainable future for the cotton sector.  

Join us to engage in insightful sessions, dynamic dialogue and an opportunity to meet face to face with peers once again.

Thank you to our conference sponsors.

Read more

Global Farming and Its ‘50:50’ Moment

By Alan McClay, CEO, Better Cotton.

This article was first published by Devex on 14 June 2022.

News that the world has a “50:50” chance of exceeding the 1.5 degrees Celsius mark in the next five years is a wake-up call to the world. If you’re a cotton farmer struggling with drought in South Africa or with bollworm — which is linked to high rainfall — in Punjab, the prospect of a more erratic climate comes as unwelcome news.

As across the global agricultural landscape, the cotton industry has been investing heavily in building its climate resilience for some years now. Research into drought-tolerant breeds is continuing apace, for instance, as are tools for assessing and planning for future climate risks.

Alan McClay, CEO, Better Cotton by Jay Louvion.

Awareness is one thing, but the ability to act is another. An estimated 350 million people currently rely on cotton production for their livelihoods, half of whom face high or very high exposure to climate risk. Of these, most are smallholders, who, even if they wanted to act on climate change, lack the economic means or market incentives to do so.

Loud as the climate alarm bells ring and as much as global development agencies fret, transitioning agriculture onto a sustainable footing simply won’t happen without smallholder buy-in. As people who depend on the Earth’s productivity for their livelihoods, farmers have more incentive to steward the natural environment than anyone.

But the returns on climate-friendly agriculture need to pay clearly, quickly, and fairly. On the first two, there is an increasingly compelling case to be made. In India, for example, we have been able to show that over a season, Better Cotton Initiative farmers’ profits were 24% higher, while using a lower volume of synthetic pesticides and fertilizers, than those not implementing more sustainable practices.

Compared to the vicissitudes of the market, multiyear purchasing guarantees from large buyers present a far more attractive prospect for agricultural producers looking to transition. In Brazil, for example, the U.S. commodity trader Bunge offers long-term financing to soybean producers that have robust anti-deforestation policies in place. However, opportunities for smallholders to negotiate such complex contractual arrangements is difficult, if not impossible.

The same hurdle presents itself with conventional carbon finance projects. Take carbon offsetting, for example. On paper, climate-smart farmers that promote carbon-reducing practices such as cover cropping and reducing tillage are well positioned to sell credits. Yet, proving the climate efficacy of such efforts is by no means straightforward. And, even if a farmer can, registering on a carbon credit marketplace such as Nori or even locating a relevant credit programme presents a challenge.

But imagine that wasn’t the case. Imagine, instead, a world in which development agencies, multilateral banks, finance institutions, commercial buyers, and philanthropists come together to devise funding mechanisms that meet the financing needs of small farmers — conservatively estimated at $240 billion per year.

Problem solved, right? Regrettably, no. Clear and quick as climate-positive farming returns may one day become, if they are not distributed fairly, then climate transition in agriculture is dead in the water before it gets going.

Of course, “fairness” is a subjective term. By any measure, however, ensuring it includes the 95% of farmers around the world who operate on less than 5 hectares has to be central. Likewise, guaranteeing equal access and opportunities within this grouping of some 570 million agricultural households is every bit as critical.

Gender injustice presents the starkest example. In many agricultural regions, especially in the global south, women farmers lack formal rights, such as land ownership, and struggle to access credit, training, and other key support mechanisms. This is despite exercising a significant influence over farming decisions. In India and Pakistan, for instance, the majority of cotton farm workers are female.

Producers, buyers, and other key players within the agricultural sector can and must seek ways of incorporating issues of social justice and inclusivity into their climate efforts. Without deliberative action, it simply won’t happen. Even then, our experience at Better Cotton, where we have been prioritizing gender equality for a number of years now, suggests change takes time.

Climate-positive farming is an agricultural issue, characterized by technological innovation and smart practices. It’s also a finance issue, for which a huge increase in capital investment is needed. But, at its heart, it is a justice issue. Bringing marginalized farmer groups into the fold is not only the right thing to do; it is a condition of effective climate action in agriculture.

 Modern industrial agriculture has seen yields spike. But its emphasis on high capital expenditure and fossil fuel-based inputs has also seen economic inequality and environmental damage become baked into the system. Responding to the urgent threat of climate change presents an opportunity to resolve these systemic failings.

Read more

Better Cotton Launches 2021 Annual Report

We are delighted to launch the Better Cotton 2021 Annual Report which highlights key updates, successes and challenges from the past year and cotton season. 

In the report, we share that:

  • In the 2020-21 cotton season, the Better Cotton programme reached more than 2.9 million cotton farmers in 26 countries.
  • 2.2 million licensed farmers in 24 countries grew 4.7 million tonnes of Better Cotton – this accounted for 20% of global cotton production.
  • In 2021, Better Cotton’s membership base surpassed 2,400 members in 63 countries.
  • Retailer and Brand Members sourced 2.5 million tonnes of Better Cotton – accounting for 10% of global cotton production. 

We can all agree that 2021 was a challenging year, amid the Covid-19 pandemic, and growing climate and biodiversity challenges. However, we remained steadfast in our commitment and purpose to promote more sustainable cotton production. Of the year’s many highlights, I’m proud to share that the Better Cotton programme continued to grow and deliver impact where it mattered most, and as of 2021, we can say that Better Cotton is mainstream – representing more than 20% of global cotton production.

Alan McClay, CEO, Better Cotton

In the report, we dive into the launch of our ambitious 2030 Strategy, our rebrand, Better Cotton’s financials and governance, and key focus areas and priorities for Better Cotton in 2021, sharing the developments we’ve made so far and plans to 2030.

Taking Climate Action

As well as agriculture having a role to play in reducing emissions, it also has the potential to store large quantities of atmospheric carbon in the soil. ​In 2021, we launched our climate mitigation target: by 2030, we aim to reduce greenhouse gas emissions per tonne of Better Cotton produced by 50% (compared to 2017 baseline). 

Developing a Traceability Solution 

We’ve developed a comprehensive four-year activity plan and detailed budget for introducing traceability into the Better Cotton network. Our top priority is to find ways to make this work in a way that delivers what consumers want in terms of traceability and what farmers need to achieve a thriving market.​

Focus on Farmer Centricity 

Without farmers, there would be no Better Cotton. In 2021, we invested time and resources into research to better understand what farmers need and want, whether Better Cotton is delivering on this, and how we can further improve our offering for farmers and their communities.  ​

Read the 2021 Annual Report

We will share the Annual Report results and more with attendees at the Better Cotton Conference, taking place on 22 & 23 June. Get your tickets here.

Read more
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.