The Better Cotton team includes more than 100 individuals from diverse cultures, countries and backgrounds. We’re passionate about what we do and dedicated to achieving the Better Cotton mission: to help cotton communities survive and thrive, while protecting and restoring the environment. From humble beginnings, we’ve grown rapidly to become the world’s largest cotton sustainability programme, and we’re expanding all the time.

We currently work in 12 countries: we have offices in China, India, Mozambique, Pakistan, Switzerland and the UK, as well as staff based in Brazil, Burkina Faso, Kenya, Mali, Turkey and the United States.

Our team works closely with the broader Better Cotton network, which includes thousands of members, partners and stakeholders as well as millions of cotton farmers and farming communities.

Better Cotton Leadership Team

Alan McClay
Chief Executive Officer
Geneva, Switzerland

I lead the organisation, providing strategic oversight to ensure that our work aligns with the direction that the Better Cotton Council provides and gets us closer to our long-term goals.

Lena Staafgard
Chief Operating Officer
Stockholm, Sweden

I lead Better Cotton’s operations and ensure our day-to-day work delivers the change and impact we want to see across the broad spectrum of activities we undertake.

Alia Malik
London, UK

I lead Better Cotton’s work at the farm level. I ensure our farm programmes and partnerships, fundraising and development, and our new impact workstream are all driving and supporting change in sustainable practices at the farm level.

Eva Benavidez Clayton
SENIOR Director of Membership and Supply Chain
Geneva, Switzerland

I oversee the organisation’s member engagement and operations, claims, and traceability efforts. For nearly the past decade, I have been focused on addressing key sustainability questions within the textile and apparel space.

Graham Sutherland
Senior Director of Finance and Services
London, UK

The most important element of my role is to ensure that Better Cotton uses its resources and assets in the most effective way possible to achieve a world where all cotton farming is sustainable.

Paula Lum Young Batil
Director of Membership and Supply Chain
Geneva, Switzerland

I lead the Membership and Supply Chain function globally to achieve our 2030 goals, ensuring membership development, and the implementation of the Better Cotton Standard System’s Claims Framework and Chain of Custody.

Rebecca Owen
Director of Fundraising
London, UK

I am responsible for mobilising resources to support Better Cotton Farmers from a variety of sources including bi-lateral donors, trusts & foundations, and impact investors.

Corin Wood-Jones
Director of Special Projects
Geneva, Switzerland

I focus on priority areas linked to supporting our long-term objectives and strategic direction.

Jyoti Narain Kapoor
Country Director – India

Hina Fouzia
Country Director – Pakistan

Sherry Wu
Country Director – China

Join us

If you’re interested in working with us, please get in touch via our contact form, or check out our current vacancies.