Principles & Criteria

In October 2021, we launched a revision of our farm-level standard, the Better Cotton Principles and Criteria (P&C). This revision aims to ensure the P&C continue to meet best practice, are effective and locally relevant, and align with our 2030 Strategy. Over the last eight months, a draft revised version of the P&C has been developed with input from technical experts and other stakeholders, and will shortly be ready for wider public input.

We warmly invite all stakeholders to comment on the draft revised P&C between 28 July and 30 September 2022, during our public stakeholder consultation.

The upcoming public consultation is a key milestone in the revision process, which follows codes of good practice for voluntary standards and is expected to run to early 2023. All inputs will be critical for us to ensure that the revised P&C reflects the needs and aspirations of all stakeholders involved in Better Cotton and hence continues to drive field-level change.

Once the consultation is officially open, you will be able to share your views through our dedicated portal.

Register for upcoming webinars

To learn more the consultation and how to take part, register for one of our upcoming webinars, where we will launch the consultation period.


Date: Tuesday 2 August
Time: 3:00 PM BST 
Duration: 1 hour 
Audience: Public


Date: Wednesday 3 August
Time: 8:00 AM BST 
Duration: 1 hour 
Audience: Public

2030 Strategy and the Principles and Criteria

The P&C are one of the key instruments of the Better Cotton Standard System, which works to drive the cotton sector towards a more sustainable, more equitable and climate-friendly future. The P&C set out the requirements for sustainable cotton that apply to more than two million farmers growing Better Cotton around the world.

By informing the activities of farmers on the ground, the P&C are also a key driver for Better Cotton to reach our 2030 Strategy and impact targets. By revising the P&C now, we are ensuring they align with leading practice and support our ambitions and ten-year plan to make cotton better for the environment, for the farmers who produce it and for all those who have a stake in the future of the sector.

Get involved

For more information please register for one of the upcoming webinars, visit our revision webpage, or contact us at: [email protected].

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