Baseline Study and Final Evaluation of GIF Multi-Year Funded Projects

Better Cotton Growth & Innovation Fund (Better Cotton GIF) was established in 2016 to transform cotton production globally and develop Better Cotton as a sustainable mainstream commodity. This year GIF has awarded four programme partners (or IPs), two each in India and Pakistan, multi-year project (MYP) grants. The purpose of this assignment is to evaluate the effectiveness of these four projects.

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IDH and Better Cotton Re-Shape Strategic Partnership

IDH, The Sustainable Trade Initiative and Better Cotton have redefined their partnership to collectively work towards the sustainable transformation of the cotton sector for the 2022-2030 period.

During this period, IDH and Better Cotton will continue to collaborate to support the transformation of the cotton sector; through deepening social and environmental impacts in cotton-growing regions, reducing climate change impacts, and engaging with brands on sustainable sourcing practices. Further, IDH will continue to support the Better Cotton Growth & Innovation Fund (Better Cotton GIF) as a funder and strategic partner but will hand over the management of the Fund to Better Cotton.

IDH and Better Cotton are committed to building a cotton sector that promotes climate-resilient approaches which support farmer livelihoods and agricultural practices that protect and restore the environment, as well as business models that incentivise and sustain this transformation. They will cooperate in these areas of mutual interest through programme development, field interventions, and scaling investment opportunities through impact funding.

Together, we have come a long way in achieving market transformation towards sustainable cotton and improving livelihoods of over two million cotton farmers globally. The Better Cotton model is established as one of the most successful global sustainability standards, including nearly a quarter of the global cotton production. We are both proud as well as humbled with what has been achieved and we look forward to elevating this partnership with Better Cotton to the next level and drive additional impact for the cotton farmers globally.

IDH and Better Cotton have worked closely as strategic partners since 2009, when the Better Cotton Standard System was originally launched, and the Better Cotton Fast Track Program (BCFTP) was established to create momentum for the global cotton market transformation. BCFTP, managed by IDH, drove innovative public-private commitments to accelerate the supply and sourcing of Better Cotton. By the end of the programme in 2015, it supported the production of nearly 2 million metric tonnes of Better Cotton and the capacity building of 663,000 farmers in eight countries.

The programme transitioned to the Better Cotton Growth & Innovation Fund (Better Cotton GIF) in 2016. IDH, in addition to being a funder, also provided fund-management services to the Better Cotton GIF, which was executed by a dedicated team at IDH, managing the Fund’s day-to-day operations. IDH is now handing over the fund management to Better Cotton.

Since the inception of Better Cotton, IDH has been one of our most important and dedicated partners. They took the lead in securing growth and acceleration of the Standard through the establishment of the BCFTP and have continuously provided challenge and support, helping ensure our strategies and interventions are impactful and efficient. We look forward to exploring the new opportunities for driving change together through our continued collaboration and partnership. The 2030 Agenda for Transformation requires innovation and brave decisions to succeed. IDH is an ideal partner on both counts.

About IDH, The Sustainable Trade Initiative

IDH, The Sustainable Trade Initiative is an organisation (Foundation) that works with businesses, financiers, governments and civil society to realize sustainable trade in global value chains. We work in multiple sectors and landscapes in Africa, Asia and Latin America with over 600 companies, CSOs, financial institutions, producer organizations and governments towards sustainable production and trade. We develop and apply innovative, business-driven approaches to create new jobs, sustainable industries and new sustainable markets to have large-scale positive impact on climate change, deforestation, gender, living wages and living incomes, which will help to reach the Sustainable Development Goals by 2030.

About Better Cotton

Better Cotton is the world’s largest cotton sustainability programme. Its mission: to help cotton communities survive and thrive, while protecting and restoring the environment. In challenging times, they are meeting the challenge head on. Through their network of field-level partners they have trained over 2.5 million farmers – from the smallest to the largest – in 25 countries in more sustainable farming practices. Nearly a quarter of the world’s cotton is now grown under the Better Cotton Standard. Better Cotton has united the industry’s stakeholders behind their efforts, from ginners and spinners to brand owners, civil society organisations and governments.

Key Contacts:

Mrinalini Prasad, Communication Manager, IDH – [email protected]

Eva Benavidez Clayton, Communications Director, Better Cotton – [email protected]

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Improving Soil Health with Cotton Farmers in India

Meet Better Cotton Farmer Sabari Jagan Valvi from India as she talks about her experience implementing new sustainable farming practices.

Sabari joined the Better Cotton and Lupin Foundation programme three years ago. By adopting new sustainable practices in line with the Better Cotton Principles and Criteria such as intercropping, vermicompost and neem extract, Sabari has witnessed an improvement in soil health and managed to reduce her costs.

“This year I have sown cotton over 2 acres following the practices promoted by Better Cotton. Through single seed sowing and seed treatment, I managed to save 50% of the cost of sowing this season.”

Soil health is a key target for us at Better Cotton and is part of our 2030 Strategy, learn more at: https://bettercotton.org/field-level-results-impact/key-sustainability-issues/soil-health-cotton-farming/

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Request for Information (RFI): Cotton Traceability Solutions

As Better Cotton enters its next strategic phase, to achieve our 2030 vision and drive change on the ground for farmers, Better Cotton will make it possible to trace Better Cotton through the global supply network. The purpose of this request is to gather additional information on the capabilities of a given traceability solution to produce a shortlist of vendors who will then be invited to participate in a Request for Proposal.

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Request for Information (RFI): Cotton Traceability Solutions

As Better Cotton enters its next strategic phase, to achieve our 2030 vision and drive change on the ground for farmers, Better Cotton will make it possible to trace Better Cotton through the global supply network. The purpose of this request is to gather additional information on the capabilities of a given traceability solution to produce a shortlist of vendors who will then be invited to participate in a Request for Proposal.

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Request for Information (RFI): Cotton Traceability Solutions

As Better Cotton enters its next strategic phase, to achieve our 2030 vision and drive change on the ground for farmers, Better Cotton will make it possible to trace Better Cotton through the global supply network. The purpose of this request is to gather additional information on the capabilities of a given traceability solution to produce a shortlist of vendors who will then be invited to participate in a Request for Proposal.

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Request for Information (RFI): Cotton Traceability Solutions

As Better Cotton enters its next strategic phase, to achieve our 2030 vision and drive change on the ground for farmers, Better Cotton will make it possible to trace Better Cotton through the global supply network. The purpose of this request is to gather additional information on the capabilities of a given traceability solution to produce a shortlist of vendors who will then be invited to participate in a Request for Proposal.

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Supporting Farmers in Mali to Improve Soil Health  

By Lisa Barratt, Africa Operations Manager and Abdoul Aziz Yanogo West Africa Regional Managerboth Better Cotton.

Healthy soils are vital to growing flourishing cotton crops and improving livelihoods. At Better Cotton we work closely with partners on the ground to help cotton farming communities adopt better soil health practices. We develop a full understanding of local challenges and aim for practical, effective and affordable techniques, so that they’re accessible to smallholders. Together, we focus on continuously raising farmers’ yields and lowering their environmental impacts by safeguarding the future of their soils. 

In 2021, the Better Cotton Mali Team undertook one such project, working with our longstanding Implementing Partner, Compagnie Malienne pour le Développement des Textiles (CMDT), to help demonstrate the impact of sustainable soil management techniques to Better Cotton Farmers. We often find that it helps farmers to see the benefits of a certain technique before they try it on their own farm, so they can see that it works. That’s why we bring it to life for them through demonstration plots in their communities, where they can see exactly how improving soil health, for example, leads to healthier, more resilient crops. 

Lisa Barratt & Abdoul Aziz Yanogo

Understanding Soil Health Challenges in Mali 

Cotton is Mali’s principal crop and second largest export. However, cotton farmers in Mali face multiple challenges, including irregular weather and shorter growing seasons, fluctuating prices and high input costs, and poor soil health. In particular, the soils are low in organic matter, so the plants aren’t benefitting from the nutrients inherent to healthy, thriving, biodiverse soils. They’re also low in the vital minerals all plants need like nitrogen, phosphorus and potassium. 

Action on the Ground 

Our aim was to raise awareness of local soil heath challenges, explain the benefit of sustainable practices, and work together with farmers to implement action plans, based on practical demonstrations and field-based support. We also supported soil testing as an important means of checking soil health to help inform any fertilisation efforts. 

This began with understanding how farmers currently fertilised their fields. We interviewed 120 farmers to get an idea of prevalent practices. We also identified four good demonstration plots and sent soil samples for laboratory analysis. Among our findings, we noticed that farmers were applying the same level of mineral fertilisers to all their fields (despite the different needs of the soil), the organic matter they were adding wasn’t enough in relation to the soil’s needs, and they weren’t including enough legumes when rotating crops. 

We adapted our training to suit their needs, starting with training those CDMT representatives who’d be helping farmers on the ground. From there, we were ready to develop a three-year plan that would really help farmers move forward and grow healthier crops. The goals of the plan include reducing the use of synthetic fertilisers and improving soil organic matter, which assists in improving soil moisture retention.  

So what did we recommend? 

All the practices we advised were designed to restore, maintain, and monitor soil fertility. For example, in addition to taking soil samples and having them analysed, we recommended using well-decomposed organic manure, which farmers could get from local cattle farmers or their own cattle. We also recommended adding mineral fertilisers to ensure the right levels of nitrogen, potassium and phosphorus, all vital for healthy crop growth. To help preserve the soil’s natural structure, promote moisture retention and reduce erosion, we also proposed reducing the frequency and depth of tillage (whereby farmers churn up the soil to prepare the fields for sowing). Instead, we suggested that farmers use dry hoeing and dry scraping to help the soil retain its structure.  

Cotton plot with a stone border to protect the field against water erosion
Use of organic manure on cotton plot before ploughing

To further prevent erosion, we suggested ploughing along the contour lines or forming ridges perpendicular to the slope top help retain rainwater in the field. And to improve levels of organic matter in the soil, we integrated woody legumes such as mimosa and acacia, which can be used as mulch to promote better soil once they’re harvested. This is fundamental to improving soil fertility. And to give the soil a rest from growing one type of crop exclusively, we recommended a soil rotation system, including these legumes.  

What next? 

As we establish the demonstration plots in 2022, we’ll keep supporting farmers throughout, monitoring their progress and helping them to achieve continuous improvement. Importantly, these efforts will help us to develop a similar programme in Mozambique, and they’ll also help inform Better Cotton’s 2030 soil health target to support all Better Cotton Farmers in achieving healthier soils.  

Learn more about Better Cotton and soil health

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