To enable traceability, Better Cotton will be introducing new Chain of Custody (CoC) models alongside our current mass balance system.

We are pleased to launch the first session in a new series of traceability webinars for Better Cotton Members. In the first webinar, we will provide an overview of our traceability programme, looking at why we are exploring traceability now, what we have achieved so far, details on the new traceability panel, and next steps.

We are pleased to launch the first session in a new series of traceability webinars for Better Cotton Members. In the first webinar, we will provide an overview of our traceability programme, looking at why we are exploring traceability now, what we have achieved so far, details on the new traceability panel, and next steps.