Better Cotton Claims Training

This session is for existing members of Better Cotton and will focus on training brands on how to make Key Basic Claims, Advanced, and Product-level claims according to the Better Cotton Claims Framework v3.1. We will also cover the phase-out details and timeline of the Mass Balance on-product mark claim.

  • Additionally, we will cover:
  • The evolving legislation in different markets pertaining to sustainability claims
  • How to communicate about Better Cotton across different channels
  • What Better Cotton resources are available to you
  • What makes a credible sustainability claim
  • How to get in contact with us
  • How to get your Better Cotton claims approved

We will not be covering more fundamental aspects of Better Cotton claim, such as Mass Balance (our Chain of Custody model), and claims eligibility. If you wish to attend a session that covers these topics, please sign up for the ‘Retailer and Brand Sourcing and Communications Training’ session.

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Webinar: Phase Out of the Mass Balance On-Product Mark Claim

An Update for Retailer and Brand Members from the Claims Team:

As our Members will likely be aware, legislation governing green claims is requiring the industry to take stock and reflect on how ‘more sustainable’ is defined and how this can be communicated to consumers in a fair and consistent way.

As we move towards allowing a label for products containing Physical (Traceable) Better Cotton, we continue to closely monitor the evolving legislation and work to ensure that our claims offering demonstrates real value to our Members, whilst meeting legislative requirements and expectations of consumers. Informed by a member survey, a consumer research study and some one-on-one consultation with members, the decision has been made to begin to phase out the option to use the Better Cotton mass balance on-product mark in its current form.

This session will cover important information such as timelines, plans for a future label, and your Mass Balance sourcing.

Read more

Webinar: Phase Out of the Mass Balance On-Product Mark Claim

An Update for Retailer and Brand Members from the Claims Team:

As our Members will likely be aware, legislation governing green claims is requiring the industry to take stock and reflect on how ‘more sustainable’ is defined and how this can be communicated to consumers in a fair and consistent way.

As we move towards allowing a label for products containing Physical (Traceable) Better Cotton, we continue to closely monitor the evolving legislation and work to ensure that our claims offering demonstrates real value to our Members, whilst meeting legislative requirements and expectations of consumers. Informed by a member survey, a consumer research study and some one-on-one consultation with members, the decision has been made to begin to phase out the option to use the Better Cotton mass balance on-product mark in its current form.

This session will cover important information such as timelines, plans for a future label, and your Mass Balance sourcing.

Read more

Better Cotton Large Farm Symposium 2024

Please join the Better Cotton Large Farm community to share best practices and exchange ways to overcome shared challenges. This year, we will focus on pest management systems. We’re looking forward to bringing together cotton growers and partners from six continents to hear success stories and challenges from the field.

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Better Cotton Large Farm Dialogue

The Large Farm Dialogue Series is an initiative to bring together selected partners working where cotton is grown in large fields, is highly mechanised, and/or relies on permanent hired labour. The objective is to foster knowledge sharing across partners and improve our support to growers. We look forward to interactive sessions where participants are able to share their experiences and learn from different perspectives.

This event will be held on Tuesday 24 September at 08:00 UTC and 20:00 UTC – it will take place in two time sessions to accommodate different time zones, but the content for both sessions will be the same.

To be added to the invitation list, please email Karen Wynne at [email protected]

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Women in Cotton: Chats for Change with Abigail Hoelscher, Ashley Paddock and Mashiat Tarannum

Women in Cotton’s next Chats for Change event gives participants the opportunity to join delegates from 2024’s class of Complete Cotton as they discuss the history of women in the workplace, where we currently stand and what we can do for a more gender diverse future in cotton. Leading this event are:

  • Abigail Hoelscher (Senior Market Analyst at Plains Cotton Cooperative Association)
  • Ashley Paddock (US Origination Lead for Global Cotton Business at Cargill)
  • Mashiat Tarannum (Executive in Procurement Raw Materials at Square Textiles PLC)

Held via Zoom on Thursday 29 August at 15:00 (BST), this event is open to everyone in the cotton and textile industry, regardless of gender.

Read more

Better Cotton Claims Training

This is a Members-only event – you can register through myBetterCotton. If you require access to myBetterCotton, contact [email protected].

This session is for existing members of Better Cotton, and will focus on training brands on how to make credible Advanced and Product-level claims about Better Cotton.

We will cover:

– The evolving legislation in different markets pertaining to sustainability claims
– How to credibly communicate about Better Cotton across different channels
– What Better Cotton resources are available to you
– What makes a credible sustainability claim
– How to get in contact with us
– How to get your Better Cotton claims approved

We will not be covering more fundamental aspects of Better Cotton claim, such as mass balance (our Chain of Custody model), and claims eligibility. If you wish to attend a session that covers these topics, please sign up for the ‘Retailer and Brand Sourcing and Communications Training’ session.

Read more

Better Cotton Traceability Webinar #3 for Better Cotton Platform Users of Suppliers and Manufacturers

  • Do you already use the Better Cotton Platform?
  • Are you interested in learning more about the changes that make it possible to source, transform and sell traceable Better Cotton?
  • Join this webinar to learn how to manage traceable (also referred to as Physical) Better Cotton transactions. There will be time for Q&A.
  • This webinar is intended for suppliers, manufacturers, traders and distributors of cotton-containing products.
Read more

Better Cotton Traceability Webinar #2 for Site/Operational Managers of Suppliers and Manufacturers

  • Are you interested in how to source, handle and sell traceable Better Cotton?
  • Are you an operational manager / site lead responsible for implementing management systems?
  • Join this webinar to learn how to implement the Better Cotton Chain of Custody Standard v1.0 at a site level, and how the Better Cotton Platform (BCP) works alongside this to enable traceability. There will be time for Q&A.
  • This webinar is intended for suppliers, manufacturers, traders and distributors of cotton-containing products.
Read more

Better Cotton Traceability Webinar #1 for Primary Contacts and General Managers of Suppliers and Manufacturers

  • Are you a leader or a general manager in your organisation?
  • Have you heard that it’s now possible to source traceable Better Cotton?
  • Interested in learning more, including the benefits to your organisation and how to begin?
  • Join this webinar where we will give a brief presentation followed by time for Q&A.
  • This webinar is intended for suppliers, manufacturers, traders and distributors of cotton-containing products.
Read more

Better Cotton Traceability Webinar #3 for Better Cotton Platform Users of Suppliers and Manufacturers

  • Do you already use the Better Cotton Platform?
  • Are you interested in learning more about the changes that make it possible to source, transform and sell traceable Better Cotton?
  • Join this webinar to learn how to manage traceable (also referred to as Physical) Better Cotton transactions. There will be time for Q&A.
  • This webinar is intended for suppliers, manufacturers, traders and distributors of cotton-containing products.
Read more

Better Cotton Traceability Webinar #2 for Site/Operational Managers of Suppliers and Manufacturers

  • Are you interested in how to source, handle and sell traceable Better Cotton?
  • Are you an operational manager / site lead responsible for implementing management systems?
  • Join this webinar to learn how to implement the Better Cotton Chain of Custody Standard v1.0 at a site level, and how the Better Cotton Platform (BCP) works alongside this to enable traceability. There will be time for Q&A.
  • This webinar is intended for suppliers, manufacturers, traders and distributors of cotton-containing products.
Read more
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