- Who we are
- What we do
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In just over 10 years we have become the world’s largest cotton sustainability programme. Our mission: to help cotton communities survive and thrive, while protecting and restoring the environment.
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- Where we grow
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Better Cotton is grown in 22 countries around the world and accounts for 22% of global cotton production. In the 2022-23 cotton season, 2.13 million licensed Better Cotton Farmers grew 5.47 million tonnes of Better Cotton.
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- Our impact
- Membership
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Today Better Cotton has more than 2,700 members, reflecting the breadth and diversity of the industry. Members of a global community that understands the mutual benefits of sustainable cotton farming. The moment you join, you become part of this too.
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- Associate Membership
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- myBetterCotton
- Resources – Better Cotton Conference 2022
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- Resources – Better Cotton Conference 2023
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- Traceability
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The founding premise of Better Cotton is that a healthy sustainable future for cotton and the people that farm it is in the interests of everyone connected with it.
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By Nathanael Dominici, Climate Change Manager at Better Cotton Agriculture, which accounts for over 10% of the world’s greenhouse gas (GHG) emissions, has a huge potential to positively influence global GHG mitigation strategies. Reducing the amount of greenhouse gases in …
Türkiye Field Trip, sponsored by Calik Cotton, Calik Denim and Gap Pazarlama
Join us for a fantastic journey into the world of cotton production in Türkiye. On October 4-6, 2023, join us for a field trip to the Turkish provinces of Şanlıurfa and Malatya, sponsored by Calik Cotton, Calik Denim and Gap Pazarlama. …
Better Cotton Conference 2023: Q&A With Alexander Ellebrecht From Chainpoint on Lessons Learned From Traceability Pilots
One of the four key themes of the Better Cotton Conference 2023 was Data and Traceability – reflecting a key priority for the organisation ahead of the launch of our traceability solution at the end of 2023. With the goal …
Supporting Sustainable Cotton with Pakistan’s Government of Punjab
Better Cotton has entered into a collaborative agreement with the Government of Punjab’s Agriculture Department, in Pakistan, to advance the production of more sustainable cotton in the province. The five-year ‘Commitment of Cooperation’ stems from the government body’s desire to …
Better Cotton Signs UN Pledge for Traceability and Transparency
Better Cotton has signed the United Nations Economic Commission for Europe (UNECE) Sustainability Pledge ahead of the launch of its Traceability Solution at the end of 2023. The Sustainability Pledge is an open-source suite of policy recommendations, guidelines and standards …
Geographical Mapping Pilot Launched in Pakistan
Better Cotton works extensively in Pakistan, but traditionally the data we have collected about farmers, producers and partners has not been designed to accurately map their location and activities. This has resulted in supply chain inefficiencies and a lack of …
Better Cotton Claims Update
To learn more about our current work on claims and contribute to the conversation, register here for this Retailer and Brand Member webinar in which we will cover: The new myBetterCotton platform and the online claims approval process Annual update to …
Supplier Training Programme: English
Better Cotton's Supplier Training Programme (STP) is designed to help suppliers understand our mission, learn about the Better Cotton Chain of Custody Guidelines which is based on mass-balance administration, and familiarise themselves with the Better Cotton Platform. A more technical focus on the business of Better Cotton.
Supplier Training Programme: English
Better Cotton's Supplier Training Programme (STP) is designed to help suppliers understand our mission, learn about the Better Cotton Chain of Custody Guidelines which is based on mass-balance administration, and familiarise themselves with the Better Cotton Platform. A more technical focus on the business of Better Cotton.
Better Cotton Collaboration in Spotlight at Global Fashion Summit
Better Cotton will spotlight its efforts to trace cotton in Uzbekistan at this week’s Global Fashion Summit, which gets underway today in Copenhagen until 28 June. Tomorrow, from 16:00-16:30 CEST, Better Cotton Chief Executive Officer, Alan McClay, will take part …
Data, Legislation and Climate Crisis in Focus at Better Cotton Conference
Better Cotton has concluded its annual conference, which was held from 21-22 June in Amsterdam, the Netherlands. The in-person and online event attracted more than 350 industry stakeholders from 38 countries around the world, and explored four key themes: Climate …
Conference 2023: Day 2 Highlights & Key Takeaways
The second day of the conference featured a keynote address by Maxine Bédat, the founder and director of New Standard Institute, focusing on the theme of traceability and data. The discussions revolved around the role of data in consumer-facing communications and …