Better Cotton is the world’s leading sustainability initiative for cotton. Our mission is to help cotton communities survive and thrive, while protecting and restoring the environment.
In just over 10 years we have become the world’s largest cotton sustainability programme. Our mission: to help cotton communities survive and thrive, while protecting and restoring the environment.
Better Cotton is grown in 22 countries around the world and accounts for 22% of global cotton production. In the 2022-23 cotton season, 2.13 million licensed Better Cotton Farmers grew 5.47 million tonnes of Better Cotton.
Today Better Cotton has more than 2,700 members, reflecting the breadth and diversity of the industry. Members of a global community that understands the mutual benefits of sustainable cotton farming. The moment you join, you become part of this too.
The founding premise of Better Cotton is that a healthy sustainable future for cotton and the people that farm it is in the interests of everyone connected with it.
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ISEAL, WWF and Rainforest Alliance have developed a new website, Evidensia, which brings together credible research into the effects and impact of sustainability initiatives to enable more informed decisions.
Credible evidence underpins decision-making and supports businesses and governments in addressing pressing sustainability challenges at scale.Currently, much of the available information on the impacts of sustainability tools is not presented in an easy to understand format that is useful for decision-oriented analysis. This makes it difficult for decision-makers to easily identify and understand what information already exists about the impacts, effectiveness and business value of sustainability initiatives.
To address this challenge, ISEAL, WWF and Rainforest Alliance have developed a new website, Evidensia, which brings together credible research into the effects and impact of sustainability initiatives to enable more informed decisions.
Evidensia is designed to meet the needs of business leaders, policy makers and researchers. It hosts evidence and information on a range of sustainability supply chain tools and approaches, including standards, company sourcing codes and jurisdictional approaches.
The content on the site covers a whole range of sustainability issues, from climate change and deforestation to biodiversity and water conservation. The content is represented in a variety of formats including independent scientific studies, evaluation reports and case studies. It is also easily accessible and usable through a range of searching, filtering and mapping tools.
Having a site that collates this evidence and information makes it possible to clearly identify research gaps and priorities for researchers and funders. This minimises the duplication or misalignment of research efforts.
Through these efforts, Evidensia can help companies and others identify and implement effective mechanisms for sustainable production and sourcing, and will help improve the effectiveness of sustainability tools and approaches.
Do you want to know what the largest cotton sustainability programme in the world is up to? Keep up to date with the latest developments and hear from BCI Farmers, Partners and Members in the new BCI Quarterly Newsletter. BCI Members also receive a Monthly Member Update.
Leave a few details below and you’ll receive the next newsletter.
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