Better Cotton has submitted feedback to the United States Federal Trade Commission (FTC) as part of an ongoing review of its Guides for the Use of Environmental Marketing Claims (Green Guides). The FTC is a bipartisan federal agency of the …
Ninety-nine percent of the world’s cotton farmers are smallholders. And whilst production capacities per farmer may be small, together, they represent the bedrock of an entire industry, enabling its global reach. With the launch of our recent 2030 Impact Target …
The Better Cotton Chain of Custody (CoC) Standard v1.0 introduces new physical CoC Models in addition to Mass Balance to enable the tracing of Physical (also known as Traceable) Better Cotton as it flows through the supply chain. To be …
