- Who we are
- What we do
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In just over 10 years we have become the world’s largest cotton sustainability programme. Our mission: to help cotton communities survive and thrive, while protecting and restoring the environment.
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- Where we grow
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Better Cotton is grown in 22 countries around the world and accounts for 22% of global cotton production. In the 2022-23 cotton season, 2.13 million licensed Better Cotton Farmers grew 5.47 million tonnes of Better Cotton.
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- Our impact
- Membership
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Today Better Cotton has more than 2,700 members, reflecting the breadth and diversity of the industry. Members of a global community that understands the mutual benefits of sustainable cotton farming. The moment you join, you become part of this too.
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- Associate Membership
- Civil Society Membership
- Producer Organisation Membership
- Retailer and Brand Membership
- Supplier and Manufacturer Membership
- Find Members
- Member Monitoring
- Better Cotton Platform
- myBetterCotton
- Resources – Better Cotton Conference 2022
- Complaints
- Whistleblowing
- Safeguarding
- Get Involved in the Better Cotton Programme
- Thank you for contacting us
- Better Cotton’s Data Privacy Policy
- Log in
- Members’ Area
- Request for Proposals
- Better Cotton Cookie Policy
- Web Reference
- Measuring Cotton Consumption
- How to Implement the Chain of Custody Standard
- Resources – Better Cotton Conference 2023
- Certification Bodies
- Latest
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- Sourcing
- Latest
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The founding premise of Better Cotton is that a healthy sustainable future for cotton and the people that farm it is in the interests of everyone connected with it.
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Let us help you find what you’re looking for
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Archive this event has now passed
Better Cotton Claims Framework for Marketing and Communications Teams:
Full Training
October 18, 2022
14:00 - 15:00 (BST)
This training webinar is for Retailer and Brand Members and covers:
- A brief overview of Better Cotton
- Mass balance and why this matters for marketing
- Requirements to access Better Cotton claims
- Credibility principles of sustainability claims
- The Better Cotton On-Product Mark
This training session is aimed at both new and existing Retailer and Brand members and is suitable for sustainability professionals as well as marketing and communications teams.
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Member Webinar
Past Event
Claims Framework Training