Better Cotton Conference Registration Launches, Agenda to Explore Climate Solutions, Traceability and Legislation

Better Cotton has launched registration for its annual conference, which is set to take place at the Swissôtel Büyük Efes Hotel in İzmir, Türkiye, from 18-19 June.

The Better Cotton Conference 2025 will bring together farmers, industry leaders, policymakers and innovators for two days of bold ideas, collaboration and action.

This year’s conference will comprise four themes:

• Nurturing Equality – A Fairer Future for Farming Communities
• Restoring the Environment – Turning Climate Commitments into Action
• Deepening Impact with Data – Unlocking Insights for a Stronger Cotton Industry
• Shaping our Future – Policy, Collaboration and Industry Evolution

The first, ‘Nurturing Equality’, will delve into the social and economic realities of cotton farming. In addition to discussions around ensuring decent work and supporting livelihoods, a session on gender will highlight how prioritising women’s empowerment is not just a social imperative, but a strategic approach to enhancing sustainability and productivity in cotton production.

The ‘Restoring the Environment’ theme will follow, with a focus on climate action for a biodiverse future. Both regenerative agriculture and climate finance will be in scope, with the latter session set to define the barriers and mechanisms that can streamline finance back to farming communities.

Day two will start with discussions around ‘Deepening Impact with Data’, as speakers debate whether traceability creates opportunities for farmers to benefit beyond compliance, before conversation turns to digitalisation and its potential to improve efficiency, sustainability and livelihoods.

The event will close with the ‘Shaping our Future’ theme, as the conference takes a step back to consider the macro level developments influencing the cotton sector’s direction of travel, from certification and sustainability claim requirements, to the emerging regulations that underpin them.

McClay added: “I’m excited to return to Türkiye after a successful 2024 outing, and welcome attendees both new and old. We’re also thrilled to have USB Certification as our headline sponsor for a second consecutive year. Their support, along with other valued sponsors, will help make this conference an impactful gathering for the industry.”

Better Cotton extends a heartfelt thank you to all of the conference’s confirmed sponsors thus far: San JFS, Source Intelligence, Kipas, the National Association of Cotton Ginners of Benin (SFP Group), and Cotton Connect.

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