Better Cotton Claims Training for Marketing Teams

This session is for existing members of Better Cotton, and will focus on training brands on how to be making credible Advanced and Product-level claims about Better Cotton.

We will cover:

– How to credibly communicate about Better Cotton across different channels

– What Better Cotton resources are available to you

– What makes a credible sustainability claim

– How to get in contact with us

– How to get your Better Cotton claims approved

We will not be covering more fundamental aspects of Better Cotton claim, such as mass balance (our Chain of Custody model), and claims eligibility. If you wish to attend a session that covers these topics, please sign up for the ‘Retailer and Brand Sourcing and Communications Training’ session.

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Supplier Training Programme: English

This Supplier Training Programme (STP) is designed to help suppliers understand Better Cotton’s mission, learn about the Better Cotton Chain of Custody Guidelines which is based on mass-balance administration, and familiarise themselves with the Better Cotton Platform. A more technical focus on the business of Better Cotton.

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Women in Cotton: Women in Action with Marcella Albanez

Women in Cotton’s next Women in Action event will shine the spotlight on Marcella Albanez, Senior Cotton Commercial at Vicunha Textil, who will talk about the Brazilian Textile Market.

With over 10 years of experience in the agricultural commodities market, Marcella has developed a deep understanding of the cotton market and its challenges. She has coordinated teams and operations in Brazil, Ecuador, USA, and Australia as well as focused ability to streamline operations, reduce costs, and negotiate with key suppliers. Marcella is passionate about making a difference in the agricultural commodities industry and constantly seeking new challenges to grow and develop skills

Held on Thursday 18 May at 16:00 BST, this event is open to everyone in the cotton and textile industry, regardless of gender.

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Supplier Training Programme: English

This Supplier Training Programme (STP) is designed to help suppliers understand Better Cotton’s mission, learn about the Better Cotton Chain of Custody Guidelines which is based on mass-balance administration, and familiarise themselves with the Better Cotton Platform. A more technical focus on the business of Better Cotton.

Read more

Supplier Training Programme: English

Better Cotton’s Supplier Training Programme (STP) is designed to help suppliers understand our mission, learn about the Better Cotton Chain of Custody Guidelines which is based on mass-balance administration, and familiarise themselves with the Better Cotton Platform. A more technical focus on the business of Better Cotton.

Read more

US Cotton Connections: Better Cotton & Quarterway Cotton Growers Field Trip

Join the Better Cotton US team, Quarterway Cotton Growers, ECOM, and Soil Health Institute in the cotton fields of Plainview, Texas, July 20-21, 2023. The goal of this field trip is to bring Better Cotton Members to meet with Quarterway Cotton Growers, develop meaningful connections and learn more about the US cotton supply chain.

This is a free event for Members only. Space is limited, so to register, please log into the Member’s Area of the website.

Lunch, dinner, and transportation from the hotel to Quarterway on July 20, as well as breakfast on July 21, will be provided. Attendees are responsible for their travel and accommodation in Lubbock.

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2030 Strategy Webinar Series: Delivering Positive Social Impact in the Field (Session 1)

Across a series of three webinars we will learn more about Better Cotton’s 2030 Strategy. This first session will update on Better Cotton’s approach to social impact across sustainable livelihoods, gender equality and decent work.

Learn more about Better Cotton’s ambitious 2030 Strategy here.

*The webinar will take place in two sessions to accommodate different time zones. Please note that both sessions include the same content, so there is no need to attend both.

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2030 Strategy Webinar Series: Delivering Positive Social Impact in the Field (Session 2)

Across a series of three webinars we will learn more about Better Cotton’s 2030 Strategy. This first session will update on Better Cotton’s approach to social impact across sustainable livelihoods, gender equality and decent work.

Learn more about Better Cotton’s ambitious 2030 Strategy here.

*The webinar will take place in two sessions to accommodate different time zones. Please note that both sessions include the same content, so there is no need to attend both.

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Introducing the Better Cotton Chain of Custody Standard (Session 2)

This webinar will provide information on the soon to be published Better Cotton Chain of Custody Standard. This is a revised version of the Better Cotton Chain of Custody Guidelines V1.4, which is the key framework connecting demand with supply of Better Cotton, helping to incentivise cotton farmers to adopt more sustainable practices.

There has been an increased demand for tracing physical Better Cotton which requires the introduction of physical chain of custody models alongside the existing mass balance model. The new Chain of Custody Standard will introduce physical segregation and controlled blending as additional chain of custody models, creating the opportunity for our members to trace physical Better Cotton.

Agenda:

  • About the Better Cotton Traceability Programme
  • Overview of CoC revision process
  • Introducing the Better Cotton CoC Standard v1.0
  • Monitoring and verification process for physical Better Cotton
  • What to expect in 2023
  • Q&A

*The webinar will take place in two sessions to accommodate different time zones. Please note that both sessions include the same content, so there is no need to attend both.

You can also register to attend the next webinar in the 2030 Strategy series at the links below. The webinar will take place on July 18, focusing on environmental impact.

(AM session) https://bettercotton.org/event/2030-strategy-webinar-series-delivering-positive-environmental-impact-in-the-field-am/

(PM session) https://bettercotton.org/event/2030-strategy-webinar-series-delivering-positive-environmental-impact-in-the-field-pm/

Read more

Introducing the Better Cotton Chain of Custody Standard (Session 1)

This webinar will provide information on the soon to be published Better Cotton Chain of Custody Standard. This is a revised version of the Better Cotton Chain of Custody Guidelines V1.4 which is the key framework connecting demand with supply of Better Cotton, helping to incentivise cotton farmers to adopt more sustainable practices.

There has been an increased demand for tracing physical Better Cotton which requires the introduction of physical chain of custody models alongside the existing mass balance model. The new Chain of Custody Standard will introduce physical segregation and controlled blending as additional chain of custody models, creating the opportunity for our members to trace physical Better Cotton.

Agenda:

  • About the Better Cotton Traceability Programme
  • Overview of CoC revision process
  • Introducing the Better Cotton CoC Standard v1.0
  • Monitoring and verification process for physical Better Cotton
  • What to expect in 2023
  • Q&A

*The webinar will take place in two sessions to accommodate different time zones. Please note that both sessions include the same content, so there is no need to attend both.

You can also register to attend the next webinar in the 2030 Strategy series at the links below. The webinar will take place on July 18, focusing on environmental impact.

(AM session) https://bettercotton.org/event/2030-strategy-webinar-series-delivering-positive-environmental-impact-in-the-field-am/

(PM session) https://bettercotton.org/event/2030-strategy-webinar-series-delivering-positive-environmental-impact-in-the-field-pm/

Read more

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